 I get the whole Big Brown UPS thing (what can Brown do for you), but Big Brown and Hooters? I've eaten there, had their wings, and then had to rush to.... oh I get it. That's gross! Would they really want to hi-light that aspect of their food. Anyways good luck to them, I guess. Each leg of the Triple Crown has it's parts of prestige and pomp: The Derby has the singing of my old Kentucky Home, the Preakness with the saddling on the turf course, and now the Belmont has girls in hot pants and tight t-shirts in the winner's circle. Fantastic. As this article notes, stay classy Belmont.
So, Big Brown will race past the Belmont for the sake of integrity and the sporting spirit, but those same owners kicked UPS to the curb for a couple extra bucks from Hooters. Yeah he'll race past the Belmont, and I'm the lucky guy in that picture down there.  |
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I think I read that it was UPS that pulled back, not the Big Brown's ownership; my sense was that they got a little uneasy when the Iavarone stuff came out last week.
Couldn't they have gotten an actual New York restaurant to step up? I suppose, though, that Per Se doesn't need to advertise.
I do like to at least pretend that Belmont Park isn't Long Island and this is going to shatter my carefully-crafted illusion. I'm going to need a lot of Brooklyn Brewery products to feel cleaner.
"We'll have Hooters execs and Hooters girls in the winner's circle when the horse wins."
OH. MY. GOD. I'm going to throw up now. And take a long hot shower to try and feel clean again.
Way classy, IEAH. Let's just cheapen the event even more.
God, now I really hope these owners lose...
Slimeballs, through and through. Joe Drape over at The Rail counsels one distressed fan to "seperate the horse from the people". As far as I can tell, BB doesn't much care if he's a Triple Crown winner or not (though it might save him that one-way trip to Mexico!), so what's the point in giving him "his due" and rooting for him? The Belmont win will matter to his connections, not to him, and I can't tell you how hard I'm rooting for Slimy and Co to get the comeuppance of their lives.
I just read this over at NTRA:
"Contrary to previously published reports, no Hooters girls will join Big Brown in the winner's circle should he win the Triple Crown."
Fingers crossed!
This is the problem with blogs. The Hooters release came from Hooters and IEAH. When Iavarone was asked about this at Belmont on Thursday, he said he was really disappointed that this deal was made with no consideration for the horse, its connections, or the prestige of the race.
Yet everyone on here is chastising him with no real information other than a one-source press release.
Oh, please! Iavarone didn't know that IEAH, through its own marketing agency Equisponse, was making this deal? Hello? Can we say "damage control"? Spin it, baby.
This is the "problem" with blogs...they actually express opinions based on information released by the ownership (IEAH) itself, see it for the disgusting opportunistic money-grab that it is, and somehow Iavarone is the injured party? LMAO! And he's handled everything else this spring with such class...
I guess Hooters forced themselves onto the Belmont backstretch and dragged Big Brown out of his stall to pose with five Hooters' girls and Kent Desormeaux for that pic too?
Oh, and by the way, here's Iavarone himself on the topic:
IEAH Stables co-president Michael Iavarone said others may look at the sponsorship "oddly," but added: "I think that you can cross the line a little bit. The regulatory side of racing will start to be a little more stringent. I can't say I have a problem with Hooters."
(http://www.iht.com/articles/ap/2008/06/05/sports/RAC-Big-Brown-Hooters.php)
I don't see a lick of remorse or disappointment there, other than once again miscalculating how IEAH's greed would be interpreted by evil bloggers.
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